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Half-Day Public Workshop on March 23

Half-Day Public Workshop:  Higher Profits Through Better Pricing When:  Friday, March 23, 2018 8 AM – 12 Noon Where:  Columbus, Ohio In this highly interactive workshop,…
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No Happy Glasses!

Recently, a client in a professional services industry told me these words:  “We never discount without changing scope.  If we change price for a customer,…
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Surprise? NO!

Everyone loves surprises.  Except when it’s a nasty surprise.  And sales people know this:  customers hate price surprises.  They feel like it’s a bait and…
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Casey Brown Recognized

See Casey Brown featured on the same Forbes list as Simon Sinek, Brené Brown, and Amy Cuddy on Super Communication: 10 Must-See TED Talks That…
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Customer Love Letters

When sales teams tell me they are limited in pricing power because of competition, they often cite competitive price match requests as a prime example. …
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